The Story Behind Big Fred: Authenticity Over Pretense

The world of golf can sometimes feel as if it's as much about status and convention as it is about the game itself. For those who love the sport but feel less affinity with the traditional atmosphere, there hasn't been much choice - until now. Enter Big Fred, a golf brand that champions the pure enjoyment and authenticity of the game over prestige and status.

Big Fred's journey started with our founder, a passionate golfer who, at an early age, fell in love with the sport. Even amidst his growing passion for the game, he noticed a disconnect. The thrill of the swing, the strategic challenge each shot presents - the sheer joy of playing - seemed overshadowed by an emphasis on the status surrounding it. This realization sparked the idea for Big Fred.

At Big Fred, we believe in the simple joy of golf. We understand that for many, golf is more than a sport; it's a way to unwind, to build connections, and to revel in nature's beauty. That's why our mission is to shift the focus from status back to the heart of the game - a game about the pure joy of playing.

With a sprinkle of irreverence and a healthy dose of humor, we've embarked on a journey to design golf products that break the mold. From our innovative Putter Pong and Chipshot Challenge to our witty divot tools and ball markers, each Big Fred product embodies our belief that golf should be enjoyable, accessible, and welcoming for everyone.

Our ethos, "Golf Unplugged", reflects our commitment to refocusing on the core of golf, free from societal expectations or unwritten rules. Instead, we celebrate the camaraderie, the shared laughter, the triumphant cheers and even the sighs of frustration that echo across the green. We champion the real spirit of golf.

We invite you to join us on this journey. Gear up, tee off, and experience the joy of "Golf Unplugged" with Big Fred. After all, golf is not a matter of life and death - it's far less serious than that.

Welcome to the Big Fred family, where we put the fun back into golf and make every swing count! Here, we love the game, not the status. So, let's embrace the spirit of golf - authentic, enjoyable, and utterly unplugged.